Vision Expo Daily Vision Expo East - March 29, 2014 : Page 1

NEW PUBLISHED BY Y ORK SHOW DAILY MARCH 29, 2014 SA NEW Y ORK TURDA Y IN COOPERA TION WITH INTERNA TIONAL VISION EXPO Education and Exhibits Pack a Powerful Punch at Vision Expo NEW YORK—Show organizers report that numbers are tracking well for this year and they’re seeing a 10 percent increase in continuing education—more attendees, particularly ODs, are seeing the value of coming early to take courses. Deborah Castor, vice president of shows, The Vision Council, said “Vision Expo East caters perfectly to both the classroom and show fl oor experience. This year is affi rming a growing trend of Vision Expo attendees recognizing the value of arriving early to take advantage of CE, which is so closely tied to what they can see in the exhibit hall.” As of yesterday, some 31,384 badges had been distributed, demonstrating signifi cant attendance at Vision Expo East by everyone from exhibitors, to press, to educators and eyecare professionals, making Vision Expo East an event with a diverse representation, show organizers said. ■ Inside Today’s Daily Today @ Expo... 4 Spring Trends... 15 Schedule of Events... 34 Market Rebound and Color Contact Lens Launch Highlight Corporate OD Meeting NEW YORK—Addressing a room full of optical industry leaders and executives representing major optical groups from throughout the country, the Alcon-sponsored Corporate Optometry Reports (COR) Meeting held Thursday at the Park Central Hotel pre-sented a statistical overview of the market and a major company launch scheduled for later in the year. In addi-tion to sharing statistics about the overall vision mar-ket as well as tools for mar-keting to people’s emotions, Jim Murphy. Alcon also used the opportunity to announce that the company will be launching Air Optix Colors contact lenses in July with a coordinated national advertising campaign to hit in the second half of the year. After an introduction by Carl Spear, OD, FAAO, Alcon’s director of professional development and implementation, American Optometric Association Continued on page 73 Bob and Henry Shyer Receive PB’s Person of Vision Award NEW YORK—Zyloware Eye-wear chairman, Bob Shyer, and vice chairman, Henry Shyer, were honored here last night as the 2014 recipients of the Person of Vision Award by Prevent Blindness. Many people from optical turned out to fete the Shyers at a dinner, recognizing their long-time contri-butions to the industry. Pictured, (l to r) Zyloware’s James Shyer with his father, honoree Henry Shyer along with co-honoree Bob Shyer and his son, Chris Shyer. ■ SEE IT FOR THE FIRST TIME AT VISION EXPO EAST BOOTH 5035 ADLENS.COM

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